Consumer and retail brands

Globalization and technology innovation has created new customer expectations and increased competition. Peopledesign helps consumer and retail brands modernize and transform to remain relevant.
Find Focus
Staying relevant to consumers means being a brand of choice. We help you establish and communicate your strategic direction and brand voice. 

Brand meaning/message
Define value propositions 
Product launches
Segment marketing
Influencer marketing

Create Alignment
The new era requires new systems with different opportunities, technologies, and metrics. There is a greater need for consistency and integration. We help connect your strategy to a plan.

Advertising/activation
Digital strategy
Stores/physical presence 
Brand standards and localization


Experience
Clients
Amway Care
Amway eSpring
Fiat Chrysler
Founders Brewery
Grand Rapids Art Museum


Herman Miller Retail
Jaguar/Ford
MC Sports
Mercantile Bank
Néstle


ODL/Zabitat
Spout.com
Whirlpool
X-Rite Pantone


Insights