Brand Identity EssentialsOur book is available in six languages and is in its second edition.
☼ Positioning and Value Propositions
☼ Growth Opportunities
☼ Product Strategy
☼ Sustainability as Opportunity
✩ Brand Strategy
✩ Brand Identity
✩ Brand Standards
✩ Marketing Programs
✩ Employer Branding
➩ Customer Journey Mapping
➩ Service Design
➩ UX Design
➩ Interaction Design
Need to start small?Strategic Design Audits offer outside perspectives that help teams get started.
