Marketing for Lighting Brands
Lighting offers compelling opportunities for inspiration. While all built environment companies require inspiration and assurance, lighting designers, engineers, installers, and clients need more technical information. We help lighting companies balance specifier priorities.
Experience with lighting companies.
USAI Lighting
"Very interesting product and well-worded advertisement."
-LD+A magazine
Services:
Strategic Focus
Product Strategy
Digital Opportunities
Website Implementation
Marketing Collateral
Marketing Support
Strategy Workshop
Landscape Forms
“Peopledesign has talent, skill, experience, and expertise. Even more, they are great to work with. Peopledesign is a great partner, which is rare.”
- John Scott, VP Marketing
Services:
Brand Consulting
Digital Opportunities
Website Implementation
Marketing Support
Strategy Workshop
Vaxcel Lighting
Services:
Strategic Focus
Brand Identity
Product Branding
Campaign Strategy
Strategy Workshop
Herman Miller
Steelcase
Insights