Peopledesign is a design innovation firm helping leaders navigate change.
New sources of value based on user insights can lead to growth opportunities.
Shaping value propositions
A new narrative can better express the value of your company, product, or service.
Business, brand, and service problems. People-centered solutions.
Our process is adaptable and time-tested.
Increase your understanding today, envision tomorrow.
New systems for ideal customer interactions.
Breakthrough programs and experiences.
The new reality
New technology and market forces create pressure and opportunities. Understand what it means for customers, teams, sand skills.
New leadership goals
Leaders decide what problems to solve. Tomorrow’s leaders will forge new paths and drive change.
We are a group of researchers, thinkers, and makers who enjoy helping teams move forward.
Twenty years of helping companies innovate.
The HON Company
Guilford of Maine
Adobe (Universal Mind)
Jaguar Cars (Ogilvy)
Central Michigan Paper
Grand Rapids Art Museum
Grand Rapids Community Foundation
Grand Valley State University
Kendall College of Art and Design
St. Cecilia Music Center
Stepping Stones Montessori School
Urban Institute for Contemporary Arts
Zeeland Community Hospital
I have worked with a number of creative agencies and can say with confidence that Peopledesign is one of the very best I have encountered.Matthew Darin
Global Brand Management
Peopledesign is extremely strategic, creative, and organized. Unfortunately, you don’t often see agencies excel in all three of these areas.Tracy Harrison
You would be lucky if Kevin and his remarkable team put their creativity, passion and dangerous intelligence to work for you.Brian Collins