Growth Reset

We help you focus, align, and inspire your company for growth with a new trajectory, priorities, and systems.

“Through Peopledesign’s holistic process, we could rebrand from a marketing perspective and reset our strategy. We reported a 40% growth rate following the first major adoption of the strategies.”

Mark Rhoades
President
Fellowes Contract

“Peopledesign is disciplined in how they question, learn, prioritize, and lead a dynamic brand to find its voice. They are methodical, and it pays off. Together we made it clear that Wilsonart not only delivers great products, it knows when and how to share its value with the A&D community.”

Keith Sherman
VP Marketing
Wilsonart

“Peopledesign has been a key strategic partner in our branding initiatives. Their work is imaginative, inspiring, and meaningful in building our brand. We rely on Peopledesign to challenge us, provide creative solutions, and develop solutions in a fast-paced environment.”

Tim Smith
VP Workplace
The HON Company

Research

Strategy

Planning

Design

Let’s talk about your growth strategy.

What We Do

Audits
Review current strategy
1:1 interviews with key stakeholders
Internal team survey
Sales survey (reps/dealers)
Influencer survey (A&D)
Marketing programs audit
Competitive review
Tangent market research

Recommendations
Refined strategic focus
Brand expression
Programs and metrics
Digital tools and strategy
Programs and templates
Technology and tools

What You Get

Strategic Focus
New/Evolved Positioning
Audience Clarity
Message Refinement
Brand/Product Architecture
Customer Decision Journey Map
Foundation/Innovation Paths
Horizon Plan

Strategic Alignment
New Brand Standards
Go-to-Market
Program Design
Digital Alignment
New Materials/Look Book
New Website
New Asset Library

Program Management
Website Programs
Marketing Programs

Client examples