Peopledesign
The growth strategy firm for the built environment.
About Us
BE Growth Index
Our Book
Speaking
Results
Growth outcomes for built environment brands.
Furniture
Lighting
Textiles/Upholstery
Flooring/Carpet
Building Materials
Approach
How built environment companies grow, and how we help.
Strategy for Stalled Growth
Build for Growth
Growth in Motion
Growth Diagnostic
BioFit Rebrand
BioFit
BioFit, a 75-year-old industrial furniture products provider, hired Peopledesign to refocus the company in a competitive marketplace.
We worked with BioFit leadership to create a new strategic position, product strategy, brand identity, and marketing direction. We managed the new program, including the company website, photography, sales literature, advertising, and tradeshows, through the brand's reintroduction.
The new program provided a clearer strategic focus for the internal team and renewed awareness of the BioFit brand in the marketplace.
Peopledesign
The growth strategy firm for the built environment.
About Us
BE Growth Index
Our Book
Speaking
Results
Growth outcomes for built environment brands.
Furniture
Lighting
Textiles/Upholstery
Flooring/Carpet
Building Materials
Approach
How built environment companies grow, and how we help.
Strategy for Stalled Growth
Build for Growth
Growth in Motion
Growth Diagnostic
