Peopledesign

Brand Identity Essentials

Brand Identity Essentials
Our book is available in six languages and is in its second edition.














Growth Opportunities

You need to be innovative, but how?
There are many kinds of innovation. Whether you need help refining your vision or finding a new direction, we help you define a clarified strategic focus. Making this choice can illuminate business opportunities and create the foundation of a change strategy.
Peopledesign Strategy

“The time we spent with you was like going through a proverbial doorway. We are fundamentally different today as a result, and we have come to appreciate more and more over time just how much you packed into the toolkit you presented us with a year ago.”


Peter Spalding, CEO, Gordon International

Amway
X-rite
Nestle
Founders
Interface
ESI
Grand Valley State University

Let’s get started.


What we do

We work with your leadership team to define a direction and next steps. A mix of internal and external research and applying our strategic methodology leads to an actionable plan.

⚡ Strategy review

⚡ Stakeholders interviews

⚡ Market/Customer research

⚡ Trend research

⚡ Market modeling

⚡ Identify white space

⚡ Strategy modeling


What you get

We work with your leadership team to define a direction and next steps. A mix of internal and external research and applying our strategic methodology leads to an actionable plan.

📋 Opportunities Report

📋 Customer insights

📋 Innovation opportunities

📋 Strategic recommendations

📋 Action plan