Nonprofit branding

We believe that human-centered design improves lives. Peopledesign helps nonprofit organizations innovate and transform to remain relevant to their constituents.
Find Focus
To stay relevant and useful to constituencies, nonprofits need to build meaningful brands and experiences. We help you establish and communicate your strategic direction.

Clarify value propositions and messages
Brand refresh and rebrands
Launching new initiatives
Targeting new segments
Influencer communications

Create Alignment
The new era requires new systems with different opportunities, technologies, and metrics. There is a greater need for consistency and integration. We help connect your strategy to a plan.

Digital strategy 
Brand standards and localization
Physical presence
Thought leadership


Michgan SBDC
Urban Institute for Contemporary Arts
Grand Rapids Art Museum
Alemeda Health System

Spectrum Health
Stepping Stones Montessori School
Grand Rapids Community Foundation
St. Cecilia Music Center
First Foundation