Brand Identity Essentials
Our book is available in six languages and is in its second edition.
Healthcare Brand Experience
Health brand strategy, marketing, patient experience.
The shifting landscape of healthcare creates new patient and partner expectations. Peopledesign helps healthcare organizations focus their message and deliver a better experience.
Staying relevant to patients and partners means being a brand of choice. We help you establish, communicate, and deliver on your strategic direction.
- Define/refine value propositions
- Brand message and rebrands
- Launch new services or initiatives
- Recruiting and internal branding
The new era requires new systems with different opportunities, technologies, and metrics. There is a greater need for consistency and integration. Next, we help connect your strategy to a plan.
- Digital communications
- Thought leadership
- Brand standards
- Patient experience
Alemeda Health System
Herman Miller Healthcare
Zeeland Community Hospital