Growth Marketing

Breakthrough messages, tactics, and experiences.

The marketing landscape continues to expand and evolve with new channels, metrics, and feedback loops. Yet the basics remain the same: Start with a good strategy, message, assets, and a plan. Learn and grow. Build trust and momentum.

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💡 Creating Strategic Alignment

💡 Brand Experience

💡 The Brand Bermuda Triangle

💡 Measured Success

“The Laker Effect program is overwhelmingly popular with all constituencies and we owe that success to your leadership and expertise.”

Nancy French, Senior Director of Communications, GVSU

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What we do

We work to extend and empower your team on marketing initiatives. Depending on your needs and capabilities, we flex to help you meet your deadlines and goals.

⚡ Digital marketing

⚡ Program design

⚡ Content/Assets

⚡ Creative direction

⚡ Messaging/Writing

⚡ Naming/Identity

What you get

Marketing programs have varied deliverables. We create and manage systems. We work to produce high-quality results and feedback loops for improvement.

📋 Marketing programs

📋 Campaigns/Launches

📋 Program implementation/management

📋 Asset libraries

📋 Standards and knowledge transfer

📋 Strategic planning

📋 Metrics