Work
Growth outcomes for built environment brands.
Furniture
Lighting
Textiles/Upholstery
Flooring/Carpet
Building Materials
AE Firms
Dealers
Insights
Strategic thinking for built environment leaders.
BE Growth Index
Webinars
Frameworks and tools
Podcast
All articles
Haworth Soji
Haworth Soji
Soji is among Haworth’s key seating products. Building on a seating category positioning initiative we completed for the furniture giant, we created a new photo library to support marketing, sales, and training efforts.
Work
Growth outcomes for built environment brands.
Furniture
Lighting
Textiles/Upholstery
Flooring/Carpet
Building Materials
AE Firms
Dealers
Approach
How built environment companies grow, and how we help.
Insights
Strategic thinking for built environment leaders.
BE Growth Index
Webinars
Frameworks and tools
Podcast
All articles
