Brand Identity EssentialsOur book is available in six languages and is in its second edition.
↖ Commercial Design
Repositioning a brand for growth.
Aligning brand vision and image.
Bridging long-term focus with right-now needs.
Redefining a materials provider.
Repackaging textile processing.
Relaunching a growing B2B furniture company.
Rebranding a mid-market furniture giant.
Revitalizing a classic furniture brand.
Relaunching a 100-year-old furniture brand.
Rebranding an interior design studio.
Strategy/InnovationPositioning and Value PropositionsGrowth OpportunitiesUser ResearchResearch SynthesisProduct StrategySustainability as Opportunity
Brand/MarketingBrand StrategyBrand IdentityBrand StandardsMarketing ProgramsDigital MarketingEmployer Branding
Customer/User ExperienceService DesignCustomer Journey MappingUX DesignInteraction Design
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